Further exploration
Customer needs · Journey analysis · Improvement
At Romin, customer feedback informed product copy and roadmap discussions. At Poké Inn, sales analysis informed product bundles. The NYUC case includes a proposed onboarding journey.
Specific contributions and the methods behind them.
Romin
Sep 2024 to Jan 2026
My contribution
Connected customer feedback with developer roadmap discussions and benefit focused product copy.
Read the case studyPractical lesson
Customer feedback can inform both the product and the way it is explained.
Poké Inn
Jun 2024 to Aug 2024
My contribution
Used Excel sales analysis to redesign product bundles, with a reported 30% improvement in featured combo selection.
Read the case studyPractical lesson
Sales patterns can identify an offer worth revising and measuring.
New Yorkers United for Child Care
Jun 2026 to Aug 2026
My contribution
Defined an onboarding plan with audience segments and measurable actions.
Read the case studyPractical lesson
A journey plan needs a clear customer action and a way to review it.
Illustrative brief · Proposed approach
Customers repeatedly encounter the same confusing step. How would I frame an improvement?
Start withCustomer feedback, journey steps, available behavioral data, and the team’s service objective.
Client Experience Intern · Customer Strategy Intern · Customer Experience Intern
The work focuses on customer feedback, offer design, and journey planning.
The example brief above describes a proposed approach. Case studies distinguish completed work, reported results, and recommendations.
Each exercise includes a question, its assumptions, and working files.
Illustrative sample · Proposed journey
A plan for three introductory emails explains who should receive each message, what action it encourages, and when messages should stop.
Public data analysis · Portfolio companion
Compare what retail customers bought with purchases by hotels, restaurants, and cafés using historical public records.